As your local REALTOR’s, our goal is to connect the South Bay community. Each month we support and connect neighbors by sharing what they are up to! This month we were privileged to get to know Cat Landry, independent graphic designer and owner of Cat Landry Design. After meeting Cat while out in the neighborhood, we were immediately captivated by her vibrant personality and were excited to get to know her better over a coffee date.
Originally hailing from Lafayette, Louisiana, Cat now has several decades of California living under her belt (and even convinced her parents to make the move out West)! While Cat has scores of clients around the country, she also works for and supports companies right here in the South Bay.
With a Communication Design degree from OTIS, as well as experience as both a marketing director and an art director, Cat has the expertise to supplement her natural talent as a graphic designer. Beyond her impressive resume, however, Cat has also honed a skill set that helps her to evaluate and determine not just the needs of her clients, but also their personal style. As she explains, “There is no cookie-cutter formula, it is a personalized experience.” What stood out to us about Cat was her dedication to truly getting to know her clients and creating work that embodies who they are.
Beyond being an entrepreneur, Cat is a dedicated mother and member of the South Bay community! Read on to learn more about Cat and what makes her great at what she does…
What inspired you to start your business?
After attending The Otis Art Institute of Parsons School of Design (it’s now simply called OTIS), I worked my way up in the corporate world starting with screen print design, then digital design and production for print advertising. My print experience led me to an art director position with a Santa Monica ad agency where I built my portfolio working with clients in luxury travel, cosmetics, gourmet foods, etc. I broadened my scope of work when I was recruited by a national marketing firm. There, my focus was product design for clients in pharmaceuticals, heath & beauty, wine & spirits, sports & fitness, and more.
Although I enjoyed the creative work very much, I felt that something was missing in each of these corporate businesses. It took some time for me to identify what didn’t feel right. One day I realized that there was a shortage of happy people in the work place. There were so many people who were unhappy, unsatisfied, bitter, hated being in the office, and resented their clients and coworkers. It seemed that I was the only one having fun. I love design and felt that I learned so much from each new client and project, and I craved a more positive environment.
In 1999, I decided that the best way for me to continue to enjoy my work was to do it my way… with a smile. I put in my two-weeks notice and left the corporate world to start my own business. Cat Landry Design was “born” on my birthday in July 1999. Although freelance design has its ups and downs (financially and logistically), I’ve never regretted the choice to enjoy my work every single day.
What sort of graphic design do you specialize in?
What are some of the perks of a client working with a local graphic designer?
- Inner Glimmer – Manhattan Beach
- Bionic Body/Kim Lyons – Hermosa Beach
- St. Cross Episcopal Church – Hermosa Beach
- Cass the Fix-It Lass – Torrance
- Blue Water Realty Advisors – Redondo Beach
- Elite Resorts & Spas – Redondo Beach
- VIP Consulting – Redondo Beach
- South Bay Pony Baseball – Manhattan Beach
What makes you great at graphic design?
What do you hope to be known for in your community?
As a designer, I hope to be known as someone who is versatile and professional… but even more importantly; friendly, caring, easy to work with.
What is your favorite thing to do in the South Bay?
*To schedule a complimentary 15 minute phone consultation for logo and marketing design, email firstname.lastname@example.org and be sure to mention Weber Accetta Group!*
CONNECT WITH CAT: